2.6 Saving Time and Resources with Boilerplate and Reuse Material Boilerplate and reuse material can be useful tools for a proposal writer if used carefully. Boilerplate can jump-start the writing process by giving you a solid foundation. However, many companies do not update their boilerplate material frequently, so information may be inaccurate, stale, or redundant. When using boilerplate, tailor content to your customer. Choose information that will best support the proposal’s win strategy and address the customer’s hot buttons. Common proposal sections where resuse material is helpful include the following:
COMPANY HISTORY
RESUMES (TAILORED)
CERTIFICATION AND REPRESENTATION INFORMATION
PRODUCT OR SERVICE DESCRIPTIONS
COMPANY OVERVIEW
Carefully maintained and updated reuse material is vital for effective writing. Without careful management, the risks of using boilerplate include the following: • Outdated information • Multiple voices or style of content
• Inaccurate data • Generic content
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