Proposal Writer Playbook

The Proposal Writer Tools Accompanying the Shipley Proposal Writer Playbook is a compilation of simple- to-use, industry-tested tools to help manage and improve the proposal writing process. These tools are Microsoft (MS) Office based and easily customizable to your organizational needs and culture. A complete list of tools is included in the back of the Playbook . You will also receive a link to download (one time) these tools for your personal use. The following two icons are your guideposts for key activities and tools to use throughout the Playbook :

Key Activities: These are critical actions in the process that often involve the proposal writer(s).

Shipley Download Tools: These are titles of tools that are included in the Playbook toolkit that apply to the associated step.

How to Maximize the Playbook The Shipley Proposal Writer Playbook is a condensed resource for the activities, tasks, milestones, and tools to effectively write a proposal in any market environment— business-to-business, business-to-government, international, or grant proposals. The Playbook has four primary goals: 1 Streamline the proposal development process by providing a “how to” approach for proposal writers. 2 Improve customer focus in proposals to address customer hot buttons while remaining compliant and responsive.

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Provide tools to improve proposal quality and save money, time, and resources.

Win more—increase probability of win with strategic planning and writing during the proposal planning and development phases of the business development lifecycle.

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