2025 Training Catalog

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Writing and Managing Federal Proposals

Writing Federal Proposals Learn skills related to planning and writing sections in any portion of a proposal. Practice a proven process for planning content and layout of winning proposal sections. You will also learn how to ensure your section will score highly during evaluation through a government evaluation. You will learn to: • Plan content using a storyboard to be compliant and implement approved proposal strategies • Incorporate effective graphics and captions to better communicate messages

Who Should Attend • Senior Executives • Program Managers • Capture Managers • Proposal Managers • Campaign Managers • Proposal Contributors • Proposal Writers

Workshop Description Workshop participants learn the Shipley proposal process and how it fits into the business development framework. The skills learned include: • Assessing your own proposals like a customer evaluation team • Modeling a proposal kickoff meeting from planning to implementation • Developing a comprehensive compliance checklist • Creating a compliant proposal outline • Assign requirements to appropriate contributors for coverage in the proposal • Planning proposal content using storyboard techniques to be compliant and responsive • Incorporating effective graphics and action captions to better communicate messages • Organizing proposal content to be persuasive • Writing the planned proposal section • Examining the content for effectiveness and compliance

This workshop combines two of Shipley’s most powerful proposal management workshops— Managing Federal Proposals and Writing Federal Proposals. Learn a process that works! Participants learn essential skills for managing a full proposal in any competitive market. It focuses on how to lead teams to produce written or electronic proposals in response to Request for Proposals (RFP), beginning with planning that precedes the assignment of proposal writers. Another key objective is learning to apply proven principles of customer-focused communication. Participants also learn skills related to planning and writing sections in any portion of a proposal. While basic principles are applicable to all markets, course content and examples place heavy emphasis on complex highly competitive bids.

• Business Developers • Proposal Coordinators Workshop • 6 Shipley University™ Units • 5 Days in-person or 3 days live, online Workshop Material • Workshop Manual

• Mockup section layout

• Organize content to be persuasive, write the planned proposal section, and examine the section draft for effectiveness • Collaborate and coordinate with other team members writing different sections of the proposal

• Shipley Proposal Guide™ • Shipley Capture Guide™

Shipley Proposal Guide™

Shipley Capture Guide™

Shipley Proposal Guide ™

Who Should Attend • Proposal Managers • Proposal Writers • Proposal Developers • Proposal Contributors

Workshop Length • 3 Days

Workshop Material • Workshop Manual • Shipley Proposal Guide™

Included with Shipley’s Winning Business workshops

Shipley clients value our blended-services model that provides certified consultants, trainers, and business development tools. Since 1972, Shipley has supported large and small companies in securing billions of dollars of government and commercial contracts.

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Shipley Training Catalog