2025 Training Catalog

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OnDemand—Micro Course

An Overview of Color Team Reviews

Executive Summary Development

Benefits of Shipley OnDemand This interactive workshop introduces workshop participants to nine proven Color Team reviews that have been proven to help offerors increase their win probability on must-win proposals. These reviews and associated topics include: • Preparing for, performing, and responding to a Color Team review • Selecting and training appropriate reviewers for each team • Ensuring reviewers’ workloads are balanced • Implementing the reviewers’ comments into final proposal draft

Course Overview Many organizations conduct color team reviews or similar activities as part of their business development and proposal processes. These reviews are designed to help select the right opportunities to bid, confirm win strategies, address proposal and performance risk, and support development of high-quality winning proposals. The purpose of Color Team reviews is to: • Set a standardized process for reviewing business development documents and proposals. • Obtain unbiased views and constructive recommendations for improvement at each step of the proposal development process. At a minimum, organizations should conduct: • Black Hat Review: Predicts competitor solutions • Pink Team Review: Reviews storyboards and mockups to verify alignment with capture strategy and execution of customer issues • Red Team Review: Reviews final proposal draft to predict proposal scoring

Benefits of Shipley OnDemand Topics include: • Developing content, graphics, and branding that clearly reflect the quality of your organization to the evaluators • Using POWeR™ to develop proposals that are easy to evaluate and score by the evaluators, increasing the probability of winning • Scheduling color team reviews to obtain unbiased views and recommendations for improving proposal content

Course Overview Whether you sell to governments or other

businesses, offer products or services, work for a large, established organization or a small start-up, Executive Summary Development will give you the knowledge and tools to enhance your performance. Executive Summary Development teaches you how to plan and write executive summaries that improve the effectiveness of your proposals and other business development documents by: • Using principles of customer focus in writing executive summaries • Writing, organizing, and planning executive summaries using the Shipley Executive Summary Organizer • Examining and revising draft executive summaries for customer focus, effectiveness, and clarity This module includes a short quiz at the end of the course. Students also have access to the Shipley Proposal Guide sections to supplement learning and reinforce key best practices.

Who Should Attend • This micro course is designed for proposal contributors.

Cost

Who Should Attend • This module is designed for Business Development Managers, Marketing and Sales Managers, Capture Managers, and Proposal Managers.

Cost

• $89 Course Subscription • One year

• $89

Module Length • Approximately 45 minutes (on-demand)

Shipley’s Guidebooks available for ongoing reference and guidance

Shipley’s Guidebooks are available for ongoing reference and guidance.

www.shipleywins.com

Shipley Training Catalog