2025 Training Catalog

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OnDemand—Micro Course

Proposal Writing — POWeR ™

Storyboarding and Mockups

Benefits of Shipley OnDemand With no fixed schedule and ample time to go back and review topics as needed, our OnDemand—Micro Course offers you an effective use of your time and training investment. In addition, our micro courses provide: • Reinforcement of key concepts, principles, and best practices contained in Shipley training • Access to Shipley’s best practice guidebooks for ongoing reference and guidance • Industry-tested and proven best practices • Convenient log-in to learning sites wherever you have web access

Course Overview Unclear thinking equals unclear writing. Two powerful planning tools to help proposal writers plan, develop, and review key concepts prior to developing proposal text are storyboards and mockups. The process of using these key management tools reduces rework and improves document quality and WIN probability. Topics include: • Using storyboards to develop and review new material • Using mockups to force writers to focus on the relative importance of topics to the customer and the offer • Managing the difficult transition from storyboards to mockups to the first draft • Training proposal writers to develop storyboards and prepare mockups This course includes a short quiz at the end. Students also have access to the Shipley Proposal Guide sections to supplement learning and reinforce key best practices.

Benefits of Shipley OnDemand Topics include: • Developing content, graphics, and branding that clearly reflect the quality of your organization to the evaluators • Using POWeR™ to develop proposals that are easy to evaluate and score by the evaluators, increasing winning probability • Scheduling color team reviews to obtain unbiased views and recommendations for improving proposal content This micro course includes a short quiz at the end of the training. Students also have access to the Shipley Proposal Guide sections to supplement learning and reinforce key best practices.

Course Overview Learn to use POWeR™, a disciplined and repeatable writing process, to develop responsive, compliant, and customer-focused proposals: • Planning—Develop content; analyze perspective audience • Organizing—Mirror customer’s instructions; use 4-Box template • Writing—Draft text quickly and efficiently; save time and rework • examining— Use peer review to check content, format, and tone • Revising—Ensure your proposal is clear, concise, and correct

Who Should Attend • This micro course is designed for proposal contributors.

Cost

Who Should Attend • This micro course is designed for Proposal Managers and contributors.

Cost

• $89

• $89 Course Subscription • One year

Module Length • Approximately 45 minutes (on-demand)

Shipley’s Guidebooks are available for ongoing reference and guidance.

www.shipleywins.com

Shipley Training Catalog