2025 Training Catalog

OnDemand—Micro Course

Proposal Graphics and Action Captions

meaning and emphasis. Combined with an action caption, evaluators will remember your proposal and be more inclined to select your offer.

Learn to create dynamic and persuasive proposal graphics and actions captions that support your proposals. This on demand course will allow you access for one year. Go through the course as many times as you like within that year to learn the material and create graphics and action captions that rise above the rest and ultimately aid a winning proposal. Help evaluators remember twice as much of what they see in a graphic after a single reading than what they read in text alone. This course will help you create graphics that give your proposal more

What you will learn: • How visualization enhance your proposals

• The importance of action captions

• How to create persuasive action captions

• Design or modify graphic until they are understandable by all evaluators

• Select graphics that best support your message

Who Should Attend • This micro course is designed for proposal contributors. Module Length • Approximately 45 minutes (self-paced)

Cost

• $89 Course Subscription • One year

Shipley’s Guidebooks available for ongoing reference and guidance

Copyright Shipley Associates.

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Shipley Training Catalog

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